Email Marketing Specialist Full-time Job

Responsibilities

•  Review client requests with the team and advise on best practice, efficiencies and feasibility.
• Stay on top of the campaign deployment tasks to ensure projects stay on track.
•  Proactively manage project assets necessary for successful project execution.
•  Develop strong relationships with marketing clients and internal team members.
• Manage campaign set up and execution in SFMC leveraging existing Cossette or client
  process.
• Analyze and optimize campaign testing strategies to create efficiencies
• Peer review low/med complexity campaigns
• Work as part of a larger team to implement processes, data strategy, data management and
  analytics.
• Develop Business Requirements Documents including, but not limited to, data management,
  campaign segmentation, campaign decision trees, test and control segments, list generation
  and deployment criteria.

Technical Qualifications:

• Knowledge of governance and compliance with reference to digital marketing.
• Identify security best practices for data management, users, and permissions.
• Implementation of account configuration including business unit structure, permissions, and
  security.
• Management of subscriber data.
• Evaluate data quality.
• Configure Marketing Cloud products (builders, studios).
• Troubleshoot account configuration and user request.
• Account (Super Messages, Users, Activities) monitoring (auditing, reporting, notifications).
• Knowledge of Marketing Cloud extension products and features (Intelligence Reports for
  Marketing, Marketing Cloud Personalization, Audience Builder, etc.).
• Knowledge of Marketing Cloud integration offerings (FTP, API, MC Connect)
• Basic understanding of SQL
• Certification in Salesforce Marketing Cloud Administrator (an asset)
• Certification in Tableau Desktop Specialist (an asset)

 

 

What’s in it for you: 

We value the ‘whole you’

• An innovative and entrepreneurial work environment that promotes ingenuity and individuality - with the best of colleagues, and the best of clients 
• Hybrid work models and flexible hours, plus a  work from anywhere policy for short-term stays in other regions 
• Generous Vacation starting at 3 weeks + 1 extra week over the holidays
• Agency summer days (exact policy differs per campus and agency)
• Modern, open co-working spaces with coffee & snack bars, located in great city neighborhoods, close to shops and restaurants and easy access to public transport
• Dogs allowed, dedicated Play Room to support families and Private wellness room (in select offices)
• Team social events - holiday parties, seasonal gatherings, weekly happy hours, inspiring speakers and more! 

 

We are obsessed with learning and being better humans

• In-house learning & development sessions and annual career and growth conversations’
• Access to internal network of opportunities across all agencies
• Focus on developing BIMPOC Talent via our BIMPOC Mentorship Program
• Internal EDI group(s), programs & initiatives across Plus Company and opportunities to be involved in employee resource group(s)

 

We invest in your health and wellness:

• Flexible benefits to support your individual lifestyle and life stage – with access to a personal wellness spending account you can use for a wide range of wellness expenses, including  gym membership fees, pet care, education expenses, and much more!
• Comprehensive mental health support including access to a virtual mental health therapy clinic providing you with personalized therapist guided iCBT programs and live therapy, access to health clinicians 24/7, and a holistic array of other health and wellness resources to support you and your family.
• Dedicated play rooms for days you need to bring the kids and health and wellness rooms when you need a place to get grounded.
• A responsible sick & personal absence days policy designed so you don't have to worry the moment a personal obligation or emergency arises.
• Maternity leave top up program.

 

 

We’re humbled by the number of talented people who apply to work with us every day. And, we thank each and every one of you. Truly. We’ll reach out directly to those we’d like to meet for an interview. 

Were bold, creative, pushing boundaries, sparking innovation and creating the extraordinary on the daily. Still living the dream that brought a couple of university grads together in 1972. Its that entrepreneurial spirit, that passion that drives us to find new paths for some of the most recognized brands in the world. We are an eclectic collective with multifaceted expertise, who act locally for global impact. We take risks. We empower. We go beyond.
To those who wont settle for the expectedyouve found your crew.
Being unique is something to be celebrated. We embrace differences. They allow us to challenge and learn from each other. The extraordinary comes from different experiences, different lives. It brings us closer. We speak 37 languages, compete in sports and give back to the community. All of this makes us one big teamand we like it that way.