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Digital Marketing Specialist Full-time Job
Marketing & Communication QuébecJob Details
We offer
- A full range of benefits (group insurance with shared costs upon hiring, group RRSP);
- A telemedicine virtual healthcare service;
- An annual reimbursement of sports expenses;
- Opportunities for skills development;
- Flexible hours and ability to compress working hours;
- Internal policy to encourage teleworking.
Choose the path of impact. Join us in creating a positive legacy.
Your Contribution
- Oversee and manage the content strategy, architecture, and performance of the company's website
- Develop and execute successful SEO strategies to improve organic search rankings and maximize traffic
- Manage SEM campaigns on platforms such as Google Ads to increase awareness and generate leads
- Conduct keyword research, analysis, and implementation within website content
- Work with cross-functional teams to ensure website alignment with overall marketing strategy
- Monitor and report on the effectiveness of SEO/SEM efforts and adjust strategies as necessary
- Analyze website traffic and user engagement metrics to identify opportunities for improvement
- Optimize conversion rate for our digital assets to enhance performance and customer experience
- Stay up to date with the latest industry trends and changes in algorithms
- Handle any associated tasks with digital marketing campaigns
Your Profile
- Proven experience in managing websites and implementing successful SEO/SEM strategies
- Experience with social media platforms and strategies
- Experience or familiarity with AI tools and concepts in a digital marketing context is a plus
- Strong understanding of current online marketing concepts, strategy, and industry best practices
- Experience with website analytics tools (e.g., Google Analytics, WebTrends)
- Skilled in website optimization tools and keyword resources
- Good knowledge or familiarity with Drupal
- Ability to analyze data and provide evidence-based recommendations
- High level of creativity, attention to detail, and project management skills
- Excellent communication skills and the ability to work in a fast-paced environment
- Fluency in English and French
- BS/MS degree in Marketing or similar experience preferred
Digital Marketing Specialist
Englobe
Québec - 2.54kmMarketing & Communication Full-time
We offer
A full range of benefits (group insurance with shared costs upon hiring, group RRSP);
A telemedicine virtual healthcare service;
An annual reimbursement of sports expenses...
Learn More
Feb 26th, 2024 at 12:24
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