Sr. Marketing Product Specialist Full-time Job

We are seeking a highly motivated and strategic Sr. Marketing Product Specialist, to join our fast-paced team.  In this role, you will be responsible for driving the success of our go-to-market strategy through the development of marketing materials and content, bringing awareness and demand for our research intelligence, technology products and strategic advisory services. You will work closely with product developers and subject matter experts to produce effective content that aligns with marketing initiatives and drive results.  

A Day in The Life:

• Work with subject matter experts to develop marketing collateral such as product sales decks, brochures, case studies and content to target customer personas and improve funnel conversion rates.
• Work with design and web development teams to ensure that marketing programs are accurately reflected on our distribution channels, and that all required product collateral are fully in place.
• Execute strategic marketing programs that engage, educate, and retain customers, drive demand, and support revenue and business goals.
• Execute and support a broad range of activities, including events, webinars, content syndication, online advertising, email campaigns, and ad-hoc projects or initiatives as required.
• Collaborate with cross-functional teams to ensure successful execution of go-to-market strategies that are brand aligned and with consistent positioning across all content platforms.
• Conduct market research and conduct competitive analysis to identify market opportunities and differentiate our products.
• Track marketing performance metrics and provide regular reports to stakeholders, leveraging insights to optimize marketing efforts.

Are You The One?

• A bachelor’s degree in marketing, communications, business, or equivalent relevant B2B work experience.
• In-depth understanding of digital marketing strategies and a strong background in content creation.
• Experience in social media marketing, leveraging data and analytics to identify market opportunities, optimize product performance, measure impact, and develop best practices.
• Demonstrated success in developing and implementing impactful solutions that address the needs and challenges of diverse projects, with a preference for experience in B2B marketing.
• Demonstrate exceptional skill in productizing content while consistently advocating for the product.
• Exceptional communication skills (oral and written), adept at engaging with stakeholders at all levels, including executive leadership, to ensure alignment and drive project success.
• Excellent presentation, organization, and interpersonal skills with the ability to build solid relationships.
• Ability to prioritize, manage, and deliver results while remaining highly motivated and able to work against aggressive schedules.
• Highly collaborative individual with proven ability to work well and thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.

Why Bond?
Joining us means being part of a team that lives by the mantra “Create Bonds.” We celebrate our collective drive, reward innovative thinking, and always maintain a focus on fostering relationships—both internally and with our clients.

Bond generates growth for clients by creating enduring relationships between people and brands based on intelligent connections and engaging experiences. Bond serves clients globally with customer experience and loyalty solutions that enable brands, customers, employees, partners, and the communities they serve, to experience the benefits of growth. We proudly work with some of the worlds most influential and valuable brands and are recognized by Forrester and Gartner as a market leader.
800 people strong, we bring together the thought leadership of a professional services company with the hands-on project and program management capability of an integrated marketing services agency. We put our passion into action to make the world more rewarding for customers, richer and more resilient for brands and extremely profitable for our clients. We build measurable, authentic and long-lasting bonds through our combination of core offerings.