All jobs within 50 km around Lower Sackville in Marketing & Communication

We are searching for a Manager, Marketing and Digital Engagement to join our Brand team based in Halifax, Nova Scotia.

Meaningful Benefits

Reporting to the Director of Marketing and Brand Integrity, the Manager of Marketing and Digital Engagement will be part of the Shannex Brand Team—a dynamic group of professionals who collaboratively lead marketing, sales, communications, creative services, and service excellence standards for every operating division in Nova Scotia, New Brunswick and Ontario. You will be supported and given opportunities to take your knowledge to new heights while doing meaningful work with an established and respected service provider in the healthcare sector. At the end of every day, you will know you have made a measured difference in the lives of our residents, communities and team members.

Additional benefits include:

• Comprehensive health and dental benefits plan including an Employee and Family Assistance Program
• Access to virtual healthcare 24/7 for FREE through the group health benefit plan
• RRSP program (with employer matching)
• Vacation accrual (begins immediately) and travel insurance
• Free onsite parking
• Access to thousands of vendors offering perks and discounts through our WorkPerks program
• Access to continuing education and training through Shannex’s Centre of Excellence
• Opportunities to be part of sector innovation and continuous improvement initiatives
• Recognition and Rewards for service excellence and safety

About the Opportunity

As the successful candidate, you are a subject matter expert in campaign management (planning, tracking, creative development, asset trafficking, reporting), digital journey-mapping, CRM/CMS, marketing automation and conversion measurement. You think beyond paid advertising and take an integrated approach to optimizing user experiences with earned, shared and owned content. You thrive in a fast-paced environment and enjoy collaborating with others to create efficient strategies based on your experience and knowledge of industry trends and best practices.

In this role, you will:

• Supports marketing, sales, employer brand, and business objectives by leading campaigns and projects; contributing to organizational content strategy; collaborating with Creative Services on asset development
• Manages agency partner relationships, projects, deliverables, reporting and sharing data from all available sources to enhance future plans/creative
• Provides expertise and hands-on support to improve and nurture Shannex’s various websites using our web content management system (CMS), as well as online profiles and listing sites
• Oversee regular digital auditing to ensure consistency and accuracy in messaging, working with internal and external content contributors/partners to ensure digital presence is optimized and adheres to best practices (SEO, UX, accessibility, structure/navigation)
• Applies a use case approach to identify opportunities for continuous improvement, leveraging automation to deliver well-timed, well-crafted content to those who matter most, working with partners and vendors to navigate platform integration, APIs and automation flows
• Considers data a key driver of insights, using CRM tools and available analytics to nurture relationships with audiences by understanding flow of traffic and efficacy of content at all stages of the digital journey, from awareness and exploration to consideration, intent and celebration

About You

In addition to placing high value on continuous improvement, collaboration, and accountability, you bring:

• A passion for the healthcare sector and helping to connect people with meaningful information, opportunities and services that improve their quality of life.
• 7-10 years in progressive marketing roles with proven success in campaign development and/or management, CRM/CMS, information architecture navigation, marketing automation, audience segmentation, user experience and data analysis/reporting.
• Digital campaigns, agency experience, copywriting, usability testing, social media management, accessibility standards, and Canadian Anti-Spam Legislation knowledge is considered an asset
• A Degree/Diploma/Certificate in Marketing, Digital Marketing, Advertising (or equivalent experience)
• Proficient in the use of Microsoft Office with prior experience in CRM/CMS, Google Analytics, Data Studio, SEO and Microsoft Forms (automation software would be considered an asset)
• Licenced driver and ability to travel occasionally

We are searching for a Communications Officer to join our team based in Halifax, Nova Scotia.

Meaningful Benefits

As one of our Great People, you will be surrounded by supportive and talented team members who make our communities great places to live, work and visit. As an established and respected organization in the healthcare sector, Shannex offers opportunities for growth, development and advancement. And at the end of every day, you will know you’ve made a measured difference in the lives of our residents. Additional benefits include:

• Comprehensive health and dental benefits plan (eligible immediately upon hire) including an Employee and Family Assistance Program
• RRSP program (5% employer matching)
• Vacation accrual (begins immediately) and travel insurance
• Free onsite parking
• Access to our Great Rewards program that includes a retail discount program from over 12,000 vendors and access to virtual healthcare.   
• Access to continuing education and training through Shannex’s Centre of Excellence
• Opportunities to be part of sector innovation and continuous improvement initiatives
• Recognition and Rewards for service excellence and safety

About the Opportunity

If you are a strategic communicator who loves to build strong relationships and bring ideas to life, this dynamic new role is for you. You will be part of an integrated team of communicators, and marketing, digital and design experts who work together to deliver on the organization’s vision and drive forward strategic initiatives. As part of this team, you will:

• Support multi-stakeholder strategic communications efforts for our operating long term care, retirement living and home care divisions.
• Develop and nurture strong relationships with internal clients to provide creative, thoughtful and purposeful communications that connect with audiences and deliver on organizational goals in the areas of community relations, new community development, recruitment, and sustainability to name a few.
• Demonstrate the art of storytelling and prepare and edit informational and interesting content to be used across all platforms. This includes contributing to Shannex’s quarterly Connections magazine and other publications, website, collateral, social media channels, speaking notes and other communication products for senior leadership.
• Ensure all communications channels are optimized and effective with established mechanisms for assessment and improvement (website, internal communication hub, digital screens etc).
• Assist in issues management by recognizing opportunities and providing support as needed.
• Coordinate ongoing media monitoring and manage email correspondence from external sources, including inquiries and other requests.
• Prioritize workflow, manage multiple projects and complete time-sensitive tasks.
• Possess excellent research, organizational, analytical and editing skills.

About You

In addition to placing high value on continuous improvement, collaboration and accountability, you bring:

• Undergraduate degree or diploma with a concentration in Public Relations, Marketing or equivalent and up to three years of experience.
• Strong communication skills, both written and verbal
• An aptitude for solving problems/troubleshooting
• Reliably deliver high quality, professional service with a positive attitude
• A proven ability for attention to detail and consistently display a high level of initiative, effort and commitment towards completing assignments efficiently
• Ability to work both independently and as part of a multi-disciplinary team to achieve desired results

We are searching for a Communications Officer to join our team based in Halifax, Nova Scotia.

Meaningful Benefits

As one of our Great People, you will be surrounded by supportive and talented team members who make our communities great places to live, work and visit. As an established and respected organization in the healthcare sector, Shannex offers opportunities for growth, development and advancement. And at the end of every day, you will know you’ve made a measured difference in the lives of our residents. Additional benefits include:

• Comprehensive health and dental benefits plan (eligible immediately upon hire) including an Employee and Family Assistance Program
• RRSP program (5% employer matching)
• Vacation accrual (begins immediately) and travel insurance
• Free onsite parking
• Access to our Great Rewards program that includes a retail discount program from over 12,000 vendors and access to virtual healthcare.   
• Access to continuing education and training through Shannex’s Centre of Excellence
• Opportunities to be part of sector innovation and continuous improvement initiatives
• Recognition and Rewards for service excellence and safety

About the Opportunity

If you are a strategic communicator who loves to build strong relationships and bring ideas to life, this dynamic new role is for you. You will be part of an integrated team of communicators, and marketing, digital and design experts who work together to deliver on the organization’s vision and drive forward strategic initiatives. As part of this team, you will:

• Support multi-stakeholder strategic communications efforts for our operating long term care, retirement living and home care divisions.
• Develop and nurture strong relationships with internal clients to provide creative, thoughtful and purposeful communications that connect with audiences and deliver on organizational goals in the areas of community relations, new community development, recruitment, and sustainability to name a few.
• Demonstrate the art of storytelling and prepare and edit informational and interesting content to be used across all platforms. This includes contributing to Shannex’s quarterly Connections magazine and other publications, website, collateral, social media channels, speaking notes and other communication products for senior leadership.
• Ensure all communications channels are optimized and effective with established mechanisms for assessment and improvement (website, internal communication hub, digital screens etc).
• Assist in issues management by recognizing opportunities and providing support as needed.
• Coordinate ongoing media monitoring and manage email correspondence from external sources, including inquiries and other requests.
• Prioritize workflow, manage multiple projects and complete time-sensitive tasks.
• Possess excellent research, organizational, analytical and editing skills.

About You

In addition to placing high value on continuous improvement, collaboration and accountability, you bring:

• Undergraduate degree or diploma with a concentration in Public Relations, Marketing or equivalent and up to three years of experience.
• Strong communication skills, both written and verbal
• An aptitude for solving problems/troubleshooting
• Reliably deliver high quality, professional service with a positive attitude
• A proven ability for attention to detail and consistently display a high level of initiative, effort and commitment towards completing assignments efficiently
• Ability to work both independently and as part of a multi-disciplinary team to achieve desired results